White & Co

At the end of 2020, after working in Dubai real estate for close to 7 years, I was sick of watching companies try and take everything they could from their employees, asking them to pay for their own visas, medicals, real estate licenses, you name it. I noticed that when the brokers had all these stresses, it trickled down to their service. You can be sure a company that won't even invest in a visa for a broker certainly will not train and develop a broker to help the buyers and tenants of Dubai & internationally find a property easily. These added pressures only become a hindrance.

I do not deny that White & Co Real Estate was formed for the broker, and because of this, we have grown at a rate that has never been seen in Dubai real estate. The age-old saying goes, "if you look after your employees, then they will look after the client."

As the fastest growing brokerage in Dubai it would be very easy for us to lose our mission with the excitement but we will not. Consistently improving our tools and broker skills so that they can bring an superior quality of service to each and every client.

As we begin 2023, our 3rd year in business, I am very hopeful seeing the changes that are happening in Dubai Real Estate. As the market continues to shift towards a more exclusive and mature one, Real estate agency will stand out and I believe White & Co are a market leader on this front.

This is not your standard message from the CEO. Our strengths are that we are hardworking, authentic and hungry for success, which trickles through every part of the company. Simple as that.